Researching Author Clubs for Online Information Marketing



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If you own a business you have probably thought about “information selling” whether you realize exactly what it is or not. Information selling is what you see when you pick up a trade journal in your industry and see someone wrote an article about some topic related to the industry and under that article is information about the author and how to contact him or her. Indeed this is now being done online and at least one gentleman; Christ Knight of EzineArticles.com has figured out the best way to do it and has a following of nearly 9,000 authors with 70,000 articles online about just about any subject or industry you could think of. In fact what has started out as a simple idea has blossomed into an Internet Category Killer. The authors of this club like group consider themselves stakeholders.

This new venue and marketing opportunity needs to be studied as it is an online business, which grew out of participation. There is an online e-commerce research department with the University of California at Riverside which studies consumer buying behaviors and online e-commerce and it might be wise to add this new category into their current studies. I bet a group there would be willing to assist and even underwrite the project. God knows such a website like EzineArticles.com has enough relevant data there to complete the study.

Such a research project would entail the psychological aspects of win/win Western Culture business methodology as it relates to the "Information Selling," consumer trust, self weeding systems (ridding the snake skin oil salesmen) and the buy in of a group of generally solo type practitioners (authors typically are like artists); as it relates to Internet Free Market cooperation in commerce. The idea to study this is a smart idea. The EzineArticles.com site has the workings and is a complete study of the evolution and progress of the Internet medium in modern commerce and why it must be allowed remain tax fee and encouraged to excel for the benefit of the forward progression of humankind in broadening and uniting all civilizations of this modern period. Think on this.



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