Internet Marketing Tips from a 10-Year Old?Get Internet Marketing News and Info on mps-internet-marketing.com. Internet Marketing Tips from a 10-Year Old? topic will increase your understanding on Internet Marketing News and Info. We at mps-internet-marketing.com only provide news, articles, information in Internet Marketing News and Info. Internet Marketing News and Info at mps-internet-marketing.com provides the most up to date news and articles. If you have questions please do not hesitate to contact us.
Can a 10-year-old teach you anything about Internet marketing? Until recently, I didn't think so. But let me tell you what happened... My 10-year-old son Ben and his sisters wanted to attend a musical theater class. The total price tag? $1,590! I said they could go, but they'd need to earn the tuition money. Well, the kids are the published authors of a children's book called 15 Reasons I Love My Dad. It retails for $14.95. Their proposal - go door to door and sell their book until they raised the $1,590. They decided to give people an incentive to buy the book now by running a 'neighborhood special' and offering it for only $10.00 instead of $14.95. In doing so, they created a reason for people to take action. Ben wrote the first spiel: "Hi, I'm Ben and I'm the author of 15 Reasons I Love My Dad, a fill-in-the-blank book that lets children show their dad how much they love him. I'm running a neighborhood special today. You can get the book for only $10 instead of $14.95. Would you like to buy one?" Ben journeyed out into the world of door to door sales…and sold five books to the first 13 people he talked to. His sales conversion rate? 38%! Ben wasn't too happy with this. Afterall, eight people didn't buy his book. So, he sat down with his partners to make some changes. The kids rewrote the spiel. They added a reason why by telling their prospect they were raising money to attend a musical theater camp and they started handing the book to the person as they talked. The combination of the reason why and putting the book in the hand of the prospect increased their conversion rate. The kids talked to eight people and sold four books. Their conversion rate? An impressive 50%. But they still weren't satisfied. They wanted more people to buy their book. I tried explaining to them how in the Internet marketing world, I'm happy with a one to two percent conversion rate when I first start out. They looked at me like I was crazy...The thought of knocking on 100 doors and only selling two books did not appeal to them at all! After some review, they decided that simply asking a person if they wanted to buy a book made it too easy to say no. So, they added a stronger call to action at the end. And, they started going out in groups of two: "Hi, I'm Ben and I'm the author of 15 Reasons I Love My Dad. (Hand the book to the prospect.) It's a fill-in-the- blank book that lets children show their dad how much they love him." "And I'm Cassie. We're raising money to take a musical theater class. We're running a neighborhood special today. You can get the book for only $10 instead of $14.95. How many would you like to buy?" The next time out, they went to eight houses and sold six books. Conversion rate? A whopping 75%! No one bought more than one book but instead of being told, "No, I'm not interested" most people responded by saying, "Ohhh, I think one is enough..." Granted, the kids have only sold 15 books and they've got a way to go to reach their goal of selling 159. And, their numbers are too small to conclusively say that each little change was directly responsible for the corresponding increase in sales. But, assuming their results are valid, what Internet marketing tips can you learn from a 10-year- old? First, set a goal. Know what you want to accomplish. Second, create a plan for accomplishing your goal. Adding a deadline always helps. Third, start somewhere and then make changes to improve your sales. They can only get better. Fourth, give an incentive to take action now - offering a limited time special or a limited number of items for sale creates a sense of urgency. Fifth, tell your prospects the reason for your offer. Sixth, have a strong call to action so people know exactly what you want them to do. And seventh, know your numbers. Make changes designed to improve your conversion rate and then monitor what happens. And there you go. Real world Internet marketing lessons learned from a 10-year-old. Burn The Fat Feed The Muscle. - Diet & Weight Loss Secrets of Bodybuilders and Fitness Models: #1 Best Selling Diet & Fitness E-Book In Internet History! Auto Submit To 3,000,000+ Websites. - Blast Your Ad to 3,000,000+ Classified Websites! Plus Huge Array of Marketing Tools. Affiliates Earn 60% Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 |
More Articles:1. What the Heck Does Vincent van Gogh Have To Do With Internet Marketing? By Titus Hoskins Nothing and Everything!Tucked discreetly away on my modest marketing website is a copy of a Vincent van Gogh portrait I created for a charity fund raiser some years back. A few of the people who have stumbled upon it have sent me puzzling emails -- van Gogh and Internet Marketing? What's the connection?It all boils down to stubborn old learning habits that never die!Let me explain -- I am trained as an artist -- one of the best ways to learn how to draw or paint is to copy the Masters. … 2. How To Approach A Guru In 5 Easy Steps By John Stafford It's in all the books and courses lately, to be successful online you have to joint venture and tap into established marketers (gurus) huge lists and high traffic websites.If you've ever tried it though, you know that getting ahold of a guru is not always as easy as it looks :-)So how we track down the ever elusive "Guru" and convince him to do business with us?Here are five quick tips that have worked for me and can work for you also.First off though keep something in mind:*They are REALLY bu… 3. Automatic Internet Marketing and Business Success On A $25.00 Budget By Anna Mattingly There are plenty of free tools online for marketing. And many will get you sign ups and sales. This report is not a commentary on the quality of all free marketing programs. We agree some do work. This report provides an alternative to the "long term" usage requirement necessary in order to find the free "working" programs. It's purpose also is to help eliminate the "seeming" reluctance of free signups to upgrade. It is a way to virally market and to help eliminate long waiting periods when tr… 4. How to Write Ads that Work Online By Robert Borhi If you are writing ads for posting online, there are many factors to consider. What type of site are you posting on - classified, FFA, email mail out? Will the viewer only see the ad headline first, or the whole ad? Who is your audience? Are you trying to make a sale, or get a lead from your ad? Can you hyperlink to your website in the ad?First and foremost, create a good headline! The headline is the first thing people usually see, and what will make them look further. If it's an email ad you… |
||||
