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A lot of people and companies have websites. They also have products and services they want people to know about. Unfortunately, most of these people and companies waste most of their time on things that don't help them to make money. Here are 7 areas to focus on that will help you make more money: 1. Remember that marketing is more important than what your product is. If you have the greatest product ever and no one knows about it you won't make any money. Direct response marketing online is very similar to direct response marketing offline. 90% of your time should be invested in marketing because nothing else will make you money. Don't waste time figuring out how to do it right. Study the people who have already spent time and money on learning what does and doesn't work. Then you can spend more of your time on collecting cash. 2. You must have a back end product to make good money. The way to make the most money is to first offer FREE information that is valuable. This will begin your relationship with a customer. Then have a product that is under $50 for a front end. Make sure the front end product is somehow connected to the back end product. For example, if you sell a $10 book on shaving points off your golf score, you want to have a back end product like a $300 course on the best proven techniques for the most effective golf swing ever. 3. Your product needs to be valuable to your customers. They need to believe that what they receive is worth a lot more than what they paid for it. That will make them a life-long customer. Sell them something worthless and they will be unhappy and they will be gone forever. Sell products you believe in or don't sell anything. 4. Give your customers FREE bonuses and more than you promised. Under promise and over deliver. Make your customers say "Wow!" when they receive your products. Don't just make them happy, blow their minds with how much value they get from you. There are thousands of low cost bonus products you can throw in as a thank you. Even better, these low cost bonuses can make your customers a lot of money and they will appreciate you more. Besides, it's more ethical and fun and creative to build in great extras and bonuses for people. The bottom line is the more you give the more you get. 5. Get opt-in e-mail addresses. This is like gold for you. The only real purpose for a consumer website is to capture leads and to sell products. By leads I mean e-mail addresses. You want to build up a customer list and then you want to work it repeatedly. Send out a monthly e-zine that offers FREE valuable information and mentions similar products they may be interested in. They may see something that a friend of theirs will want to buy from you. The key here is that these people ask to be on your list, you give them FREE information that has value, and they can unsubscribe at any time. 6. Build a relationship. It is much easier to sell someone who has had a good experience with you than someone who has never heard of you. Most companies ignore this fact and spend thousands of dollars each month trying to bring in new customers while they ignore people who already bought from them. Pretty stupid, but that's how most businesses operate. 7. Never stop learning. The best and richest marketers in the business spend the most amount of money buying books, tapes and courses that keep them on the cutting edge. Why? Because no one knows it all and new and better ways to market are discovered every day. There is a lot of valuable FREE information available online that is easy to find and can make you a lot of money. One good idea can be worth hundreds or thousands of dollars in future sales for you. So invest in yourself and your future. These 7 simple steps can mean the difference between struggling to stay in business and struggling to keep up with all the orders coming in. Which struggle would you prefer? The Simple Golf Swing. - eBook for a repeatable and Simple Golf Swing that provides power, accuracy and consistency. 26 Feng Shui Secrets. - No non-sense Feng Shui Secrets of the Orient - learn 26 secrets to increase your wealth, harmony, and romance! Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 |
More Articles:1. 6 Tips To Create Effective Solo Ad That Pulls Results By Arina Nikitina How many times have you... heard that running solo ads in ezines is the most effective way to advertise? Every single marketer swears that solo ads can bring you big profits.Well, I've been placing solo ads in various marketing ezines for 5 months now. And I have to agree: solo ads work... ...if you know HOW to use them.How to write effective solo ad I've learned the hard way. I've lost $527.00 in my first two months. Now, here is the good news: you don't have to waste your time trying to figu… 2. Turn Your Web Site into a Lead Generation Machine By Halstatt Pires With a few simple steps, you can turn your web site into a lead generation machine. Here's how: Hook - Get your audience interested in what you have to offer. Make it exciting with catchy copy, and compelling graphics. Project professionalism and let you potential customer know how much better off they will be with your product or service.Direct - Tell your audience what to do. If you tell your audience what to do, and you have created the impression of authority, they are likely to follow you… 3. Believability - You've Either Got It or You Ain't! By Michael Drummond Believability is what's missing, and the majority of all businesses have the same problem. They advertise Institutionally, they fail to inform and educate their potential customers, they believe (and sometimes it's true), that they have the best product/service in their field. Trouble is, the customer usually doesn't appreciate that fact! Big Problem.Having an online business is not unlike having a shop in the high street. Both have to be advertised. The shop distributes flyers, brochures; m… 4. 5 Ways To Explode Your Viral Marketing By Anik Singal We all know that viral marketing can be a very effective way to drive targeted traffic to your website, but do all viral marketing tools have to be ebooks or little reports? Absolutely not…Before we start, let’s refresh our memory on exactly what viral marketing is. Viral marketing is a form of marketing where you get someone else to spread the word for you, just a virus works.For example, if you give someone a free report, they like it, they pass it on to their friends and their friends pass … |
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