Internet Marketing News and Info Index



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  1. The Executives Guide To Marketing On The Internet By Thom Reece
    THE NEW INTERNET...You would have to be a cave dwelling hermit living in outer Mongolia not to have been inundated by hype and hoopla about the internet. Hardly a day goes by without major coverage of the net as it has come to be known.In the last six months alone, Business Week, Advertising Age, Business Marketing, Time, Newsweek, USA Today, The Wall Street Journal, Fortune, and dozens of other lesser known publications have touted the internet as the major marketing event of the new millenni…


  2. Viral Marketing By Rajitha Dahanayake
    What is Viral Marketing?“Viral marketing is word of mouth marketing on the web. In other words it is the “e” term for word of mouth marketing.”Viral marketing was born in 1996. Viral marketing messages receive 5 –15% click through rate. 57% say word of mouth or viral marketing is their main source of information about new websites.The Classic Example…The classic example of viral marketing is Hotmail.com, one of the first free Web-based e-mail services. E-mails sent using this service contain a…


  3. How To Guarantee Your Success In Internet-Marketing By Daegan Smith
    1. Belief in the Product To sell a product you have to believe in it. Or at least know it intimately enough to be able to market it properly. If you fail to do this you will not be able to pitch the product convincingly. You must be totally familiar with the details of the product or service. If this is not so, you will not be able to satisfy the curiosity of the potential customer.Avoid over pitching a product. Doing so makes the product seem phony and contrived. Ultimately, the potential cus…


  4. Kindergarten Dropout Makes A Fortune In Internet Marketing By Titus Hoskins
    Hyperboles abound in Internet Marketing. Myth has its own area code. Hype has its own country. And BS, its own universe.Anyone desiring to enter this perilous terrain should proceed with caution. Wearing a full body hype-resistant armor is strongly recommended. If that's not available, growing a second layer of thick skin is advisable.For the beginning marketer, novice webmaster or the Internet hobbyist who just wants to earn a little extra income, all the hype can be a little overwhelmin…


  5. How to Succeed In Niche Marketing By Clive Harman
    Niche marketing is an indication of the evolution of internet marketing. Niche marketing is a business strategy that involves marketing real products to real people, based on their needs and interests. Small markets are referred to as niches. These markets are driven by the passion and enthusiasm of real people with money to spend and a strong interest in the subject matter. In years past, internet marketing revolved around general markets, but the increasing numbers of internet ma…


  6. Using Your Online Presence to Drive Offline Sales from Your Customer Base and Beyond, Part 1 By Tom Swanson
    Do you own a traditional business with a physical location? Do you have an online presence to go along with it? If so, your website can serve dual purposes for your business: it can be an additional source for your customers to shop and buy your products and services, or it can simply act as a supporting branch of your brick-and-mortar location. Either is a valid use for your online presence, but many traditional businesses use theirs for the latter – to drive traffic to their business’ phy…


  7. Top 3 Ways To Dig Deeper In Your Niche Market! By Mark Kessler
    When you are getting into niche marketing, it is important that you dig deep and find the most burning desires of your target market. It's satisfying these "hot buttons" of the niche market that turn people into rabid buyers of your products.Luckily, it's easier than you think to identify the things people need most, no matter what market you are in. Here are a few ways to show you what I mean.The easiest thing you can do to determine what the common problems that need resolved within …


  8. Selling Local Services on the Web By Rick Hendershot
    Do you have a product that you can sell online to your local market?If you are already in business and you are thinking of promoting your products or services online, one of the first questions you have to ask yourself is "Do I have a product I can sell online?" Or perhaps in your case the question should be, "Can I sell my current product line online? These questions are at the very heart of the decision whether or not to try online marketing.Most of the problems with products are the result …


  9. Providing Information Will Boost Your Web Site By Graham Jones
    I was at a meeting the other day when one member of the audience came up to chat to me after I had given my presentation. 'I agree with what you told us,' she said, 'but it only applies to some people. After all in my business there's nothing I can turn into an ebook.' Within a minute of chatting to me she had developed two ideas for ebooks.Now, I'm not saying I'm some kind of miracle worker. However, often I discover that many people who run their own business can't see the wood for the trees…


  10. 7.5 Ways To Get More Sales Through Your Web Site By Michael Cheney
    Yes, apparently - websites are supposed to make money! Somebody came up with the strange idea that it's really not enough to spend thousands on your site, hundreds of hours creating the content and then sitting back to admire you, and your developer's work. No - apparently it is now 'cool' to have a web site that actually makes it onto a sales column in your chart of accounts.. 'Return on in investment' is a good phrase that's being thrown around - what are you actually making from your web si…


  11. Advertising Sucks! Long Live The Web! By Michael Cheney
    How much does an advert in Yellow Pages cost? How many enquiries would you expect to get back for that investment each day? 1? 10? 100?What about an ad in the local newspaper or a trade publication? They don't come cheap. When was the last time you heard an advertising salesman say:"If you're not happy with the volume of responses and sales you get from the ad I will give you your money back."How many times have you heard an ad salesman say:"I will tell you exactly how many people view you…


  12. E Is for Everything? By Philippa Gamse
    Just this week, a member of my audience asked me the following:"Why would a local company, with a large investment in trained, professional sales people need a Web site?"Great question! And you might be thinking the same. . .Maybe you already know many or all of your potential customers, maybe you have very defined processes and production cycles that don't change very quickly, maybe you're suspicious of the Internet "hype" - especially now that so many e-companies are falling by the wayside.…


  13. Website Sales: 10 Scorching Hot Offers That Sell Like Crazy By I-key Benney
    One of the best ways to increase your sales is to offer your potential customers a special offer.It could be trial offers, discounts, purchase awards, etc.Here are ten sizzling website sales secrets you could use to sell your products like crazy.1. You could offer your potential customers a free sample of your product. If the sample proves what you claim, there is a high chance they will buy it.2. You could give your potential customers a free trial of your product or service. Tell them you w…


  14. Learning the Value of an e-Business Website By Jon Evans
    Starting a business is a huge, but rewarding, task to undertake. An internet-based business is no exception and the same dedication and hard work is required to make it take off and be successful. You will soon learn the immense value of a e-business website. Think of this tool as a virtual storefront. Instead of a physical store you can stock your goods or tout your services, you will utilize this website in a similar fashion. Just as you would maintain a store and ensure it is appropriately …


  15. An Internet Marketing Plan Is Crucial By Daegan Smith
    A Internet marketing plan provides you with a way to define your potential market and allows you the chance to position your business for optimum sales. You wouldn’t start on a trip without map, would you? Likewise, starting an online business without a well thought out strategy Internet marketing plan is a recipe for failure. Let’s look at some things you must consider when starting to write your strategy Internet marketing plan.A Internet marketing plan should define goals and set objectiv…


  16. Internet Marketing for Dummies! By Keith E Bryan
    There are many people every day jumping into the online world. With more and more people using the internet the floodgates of internet users are opening wider everyday. But how, as a home business owner, can you expect to compete with the “big dogs” of the internet and dip your cup into the profits as well?There are a ton of tips and tricks that people will tell you are the “best” way to advertise your home business……. But do them incorrectly or choose the wrong methods and all you’ll really…


  17. Multiple Streams Of Internet Income By Simon Longhurst
    Make your website pay…in millionsAlthough opportunities were rare and far in between during the pre cyber era, Internet has transformed the entire scenario of making money. All you need is inclination, just like thousands of other smart people across the world.Hey, wait! You think this is another sales gimmick? It’s alright. Most of those who made their billions on the Internet began with the same mindset. But now they are coming forth with their statements…of how they made it big using this s…


  18. Does Your Internet Marketing Pull? By Paul Short
    "Pull Marketing" has always been, and will continue to be the most effective internet marketing strategy at your disposal. Allow me to explain. Most marketing efforts can be placed into one of three categories:1. "Push Marketing" or advertising basically screams at the viewer. "Hey Look at ME, Buy My Stuff NOW!" Because we are exposed to this type of marketing thousands of times a day, we've learned to tune it out, hate it and even protest against it. Look at SPAM for instance. People even get…


  19. GoDaddy’s Super Bowl Commercial Success By Rodney Ringler
    GoDaddy made a calculated decision to nationally “brand” their name using the Super Bowl commercial. They also decided to make their commercial “news” by making it a racy play off of last year’s Janet Jackson fiasco using the Senate Hearings theme. This made the commercial more then just a commercial. It made it News. I read about the commercial in Time magazine 2 weeks before the Super Bowl even aired it. Using this clever trick GoDaddy was able to make the most of their airtime by receiving …


  20. How To Make Readers Desperately and Uncontrollably Wanting To Buy Your Product" By Steve Atlas
    Are you looking for ways of persuading your web site visitors to buy your product or service? Or for ways of writing a sales letter so that you sell more?Then you need to understand why people buy in the first place.People buy things because they want to. Not necessarily because they need to.We don't need to buy expensive designer clothes, for instance, but we want to. Because we want to look good, and great clothes makes us look good. Why do we want to look good? In many cases, simply to attr…


  21. Free Listing in Google Using Wordpress By Hong Brandon
    Did you know you can list for Free in Google with Wordpress? Not too long ago, Google came up with a new concept called "Google Sitemaps".With Google Sitemaps, you can generate an 'xml' file of your entire site, and submit it to Google using your Google Account.One of the main objectives of Google Sitemaps is to help update Google's search engine of any changes or updates to your site.Once Google has received your Sitemap file, it will be able to keep track of changes to your site. It's actual…


  22. Should'a, Could'a and Would'a By David Crowton
    I started out in internet marketing some 10 months ago.When I started reading how I could be a Millionaire in a second and all I had to do was to buy this book or just go to this seminar.I liken it to instant water; if you just add water you will have water.I spent a lot of money not knowing the who’s who and what’s what.I joined every news letter and every forum there was, hoping for instant success.As time went and money dwindled I began realizing that there were only a few ingredients that …


  23. Top 3 Online Business Success Needs By Ispas Marin
    1) Web SiteThis is for sure the most important part of your online business, this is how you create your presence on the Internet. Being in business online and not having a web site means you have no place where your customers can find you. After getting your web site up, you also need to make sure that it's as easy to navigate as possible and that the information provided is well written so the visitor won't lose time trying to figure it out. If your web site is hard to understand it's a fact…


  24. Online Business Snippets…. By Richard Grady
    There are a couple of things I want to share with you this week, both based on my own experiences recently….Keep a very close eye on your PPC advertisingOver a year ago, I wrote a newsletter about how I had managed to save myself $750 a month by cancelling one of the pay per click advertising campaigns that I had been running for months and months. I spent some time tracking the conversions from the advertising and found that the number of sales resulting directly from that particular campaig…


  25. Internet Marketing Online: 8 Ways To Succeed By Helping Others Succeed By I-key Benney
    Do you remember the first time you got on the internet to start marketing?Do you remember all the problems you had as a newbie?Well, every newbie also have the same experience.By helping others you can help yourself too.Below are 8 internet marketing online secrets to help newbies succeed , and so help yourself.1. You will feel good knowing that you had a part in helping them build their business. You can sit back and say "I had a part in their success."2. They may become one of your best fr…



    26. Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15| 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54


More Articles:


1. An Introduction to Mortgage Marketing By Anthony Urso
The other day I had an appointment to meet with a client about a real estate classifieds website. We decided to meet at a local restaurant and discuss the project over a few beers and oysters. For the first hour or so we talked about his goals and the general operation of the website, the design, functionality and his goals for the next year or two. I finally asked him about his marketing budget and what forms of advertising he was planning to use. Not to my surprise, he replied "I will just g…

2. How To Make A Lot Of Money On The Internet Doing Nothing By Dean Phillips
"You can make a lot of money on the Internet doing nothing!" That's the number one Internet marketing myth.It's an urban legend, of course. But yet, that ideaology is still pervasive on the Internet.So, I'm here to give it to you straight. Yes, you can make a lot of money on the Internet. But you first have to take the time necessary to educate yourself on Internet marketing. And after you do that, you have to work your butt off!Now I'm sure many of you reading this article don't want to hear …

3. Internet Marketing – Long Term Strategy By Halstatt Pires
Once your site is up and running, the best method for getting immediate traffic is pay-per-click search engine marketing. Although you have to be patient, you should also be focusing on search engine optimization as a long term strategy.Search Engine Optimization – “SEO”Search engine optimization, or “seo” as it is better known, is the definitive long term Internet marketing strategy. So, what is it? Seo simply refers to taking steps to make sure your site appears high in non-paid search resul…

4. Get Permission to Earn Income Online for Life By E K Gann
Today, the internet is an excellent media to reach out to the masses. You should really get to know your market niches. Focusing your marketing efforts to reach that specific audience and the ability to communicate with large numbers of people in a very personalized manner.You should agree first that getting permission to inform, to persuade and ultimately to sell to a prospect is the way to creating business success online, and equally true offline.Create a channel of communication, so you ca…